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4th Global Summit on Healthcare

Dubai, UAE

Farooq Haq

Canadian University of Dubai, UAE


Farooq Haq is an Assistant Professor and completed his PhD from Charles Darwin University in Australia in 2011. His PhD was on marketing spirituality from a tourism perspective. After lecturing for many years in Australia, he is now the Chair of Marketing & Int’l Business at the Canadian University of Dubai. His research interests are in marketing spiritual tourism and medical tourism, Islamic Marketing and marketing of Islamic products and services. He has published various journal articles, conference papers and book chapters in his areas of research.


Abstract : Challenges and opportunities for promoting Dubai as a medical tourism hub